Unique Corporate Gifts With a Lasting Impression
As stores begin to deck their aisles with holiday decorations, wrapping paper, and holiday music blaring overhead, it acts as a not-so-gentle reminder that the holiday season is upon us. Gifting during this season is a valuable way to show appreciation to employees, clients, and partners alike. However, finding unique corporate gifts that make a lasting impression (and escape the fate of being regifted) can seem more difficult than building a gingerbread house from scratch!
What adds an extra layer of intrigue to this challenge is the evolving landscape of corporate values. In a world that increasingly prioritizes sustainability, purpose-driven initiatives, and social responsibility, companies find themselves at the intersection of tradition and contemporary expectations. No longer is gift-giving merely a customary exchange; it now carries the added responsibility of reflecting values that resonate with the changing world.
In response to this shift, companies need to be actively on the lookout for unique corporate gift ideas that go beyond the customary and strive to create an impact, both within the lives of the recipients and in the broader context of a changing planet. These gifts aren’t just objects; they are statements of commitment, reflections of shared values, and conduits for a positive change.
The Traditional Corporate Gifts Landscape
To understand the need for innovative and purposeful corporate gift options, it’s essential to start with a look at the traditional landscape. For decades, companies have been giving corporate gifts during the holiday season as a gesture of goodwill. The scale of corporate gift-giving is vast, with companies spending significant amounts to ensure their gifts make a lasting impression.
According to a survey by Deloitte, in 2021 the average spending on holiday gifts by companies was around $70 per employee, with variations depending on company size and industry. Larger companies tend to spend more, often exceeding $100 per employee, to make a significant impact. However, these figures don’t account for the various other gifts given to clients and partners, which can add substantial expenses to a company’s holiday budget.
While corporate gifts are well-intentioned, they often miss the mark and end up as wasted resources or regifted items. Impact Relations Institute’s Panel discussion, Gifting with Impact, Laura (CEO of Gifts for Good) found that nearly 50% of corporate gift recipients regifted or donated their corporate holiday presents after only two years, signaling a significant disconnect between the gift and the recipient’s preferences.
In another survey by Knack, a corporate gifting company, they discovered that nearly half of all corporate gifts were perceived as “forgettable.” These gifts included generic items like pens, mugs, and office supplies, which did little to engage or impress the recipients.
Given the high costs and often uninspiring nature of traditional corporate gifts, companies are now exploring more purposeful and sustainable alternatives, with unique corporate gifts that make a positive impact.
The Rise of Corporate Philanthropy
Modern businesses are increasingly aware of their social and environmental responsibilities. Many companies are striving to create a positive impact on society and the planet, both as part of their corporate social responsibility (CSR) efforts and in response to the growing expectations of employees and customers. Corporate philanthropy is becoming a central part of this new approach.
Corporate philanthropy, which includes giving to charitable causes, has been shown to have a positive impact on a company’s reputation and brand image. In a study by Cone Communications, 87% of consumers said they would purchase a product because a company advocated for an issue they cared about.
Moreover, employees prefer working for companies with strong philanthropic initiatives. A report from Great Place to Work Institute found that 88% of employees believe their company’s social and environmental efforts make them feel more fulfilled in their jobs.
These findings highlight the potential benefits of incorporating philanthropy into corporate gifting strategies, making TisBest Charity Gift Cards an ideal option.
TisBest Charity Gift Cards: A Thoughtful and Impactful Option
TisBest Charity Gift Cards are a unique gifting solution that allows companies to express gratitude, support charitable causes, and empower recipients to choose their favorite nonprofits to support. These cards are a perfect blend of thoughtful and impactful gift-giving, offering numerous benefits for both the givers and recipients.
Recipients can choose the nonprofit organization they care about, allowing them to connect with a cause close to their hearts. This customization ensures that the gift is meaningful to the recipient.
By giving TisBest Charity Gift Cards, companies signal their commitment to social responsibility and philanthropy. It demonstrates that the company is conscious of its impact on the community and the world. Unlike traditional corporate gifts that often end up unused or discarded, TisBest Charity Gift Cards are virtually waste-free. They empower recipients to make a positive impact through donations, reducing environmental waste.
For the company, the expense of purchasing TisBest Charity Gift Cards may be tax-deductible, depending on the jurisdiction, and TisBest offers a Branded Corporate Gifts & Redemption Program that positively aligns your brand with the gifting experience.
The cards have a direct and positive impact on nonprofits and the causes they support. Companies can be assured that their gifts will make a difference in the world. TisBest Charity Gift Cards engage recipients on a deeper level. They invite recipients to think about their values and the causes they support, fostering a sense of purpose and connection.
These cards are easy to distribute, making them a practical choice for companies of all sizes. They can be delivered electronically or as physical cards, catering to various preferences. Giving TisBest Charity Gift Cards can help companies build stronger, more meaningful relationships with employees, clients, and partners as they see the company aligning with their values.
Sustainable Gift Options for Corporations
While TisBest Charity Gift Cards are a standout choice, there are other sustainable gift options that corporations can explore to align with their values and make a positive impact. Let’s take a closer look at some of these unique corporate gift ideas:
Consider gifting eco-friendly products like reusable water bottles, sustainable tote bags, or solar-powered chargers. These items not only reduce environmental impact but also promote sustainable living. Rather than physical items, offer experiences such as spa days, cooking classes, or outdoor adventures. Experiences create lasting memories and are less likely to be regifted or discarded. Collaborate with organizations that plant trees for every gift purchased.
In this new era of corporate gifting, the emphasis is not solely on sensory delight but also on touching the emotional and ethical dimensions. These gifts are thoughtful gestures that carry the weight of responsibility and the promise of a more sustainable future. They encapsulate the essence of the holiday season, where compassion and goodwill take the lead.
Get Gifting With Unique Corporate Gifts That Give Back
TisBest Philanthropy’s Charity Gift Cards are truly unique corporate gifts that clients and employees alike will enjoy. With digital, printed, and customizable bio-plastic card options available, the possibilities are endless and easily accessible. Contact sales@TisBest.org for larger or customized orders, or simply order online at www.TisBest.org today.